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Real
Estate Industry
Controversies / Problems
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The
real estate industry is VERY
entrenched, and FSBOs (For Sale By Owners) are so popular largely because the public
views commissions as excessive. To see just how entrenched the
industry is, consider the following articles
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:
The Justice Department Gathers Information on
"Bully Tactics" of Full-commission Brokers
Justice Department Sues Kentucky Real Estate
Commission for Limiting Competition
Justice Department Prepares to Sue National
Association of Realtors (NAR)
The Justice
Department did sue the NAR in 2005,
and Here's A VERY Interesting Article in the
Reader' Digest written as
the suit progressed.
On May 27, 2008, the Justice Department
announced a settlement with the NAR which essentially stipulated
that full-service brokers could not block internet-based brokers'
listings. If you'd care to
read further details on that settlement, you can view the
Justice Department / NAR Settlement by
Clicking Here.
The NAR has
particularly been adversarial toward "Assisted FSBOs" (AFSBOs). What do
these AFSBOs do that so provokes the ire of the
NAR? Simple. AFSBOs, who ARE licensed real estate
brokers, advocate that it really
MATTERS NOT who the listing agent is because they're
ALL going to
merely place the property in the MLS and hope that one of the thousands
of other agents in the MLS system brings along a buyer.
Therefore, AFSBOs offer to place the property in the MLS
for six months
for a VERY nominal fee, which is frequently only slightly more than an
unassisted FSBO website charges. Beyond paying that nominal
fee, a client owes the AFSBO nothing.
Because the
AFSBO fee is so low, it affords clients several options: 1) save
the difference in commission, 2) allocate some of that savings to a buying agent (i.e. the
commission a seller agrees to pay a buying agent, who is the one bringing the "loaded gun"
making the home sell), or 3) some combination of the two.
Traditional
listing agents don't like AFSBOs because they interfere with
the game plan of maintaining a "fraternity of realtors" who all
prefer to charge a premium price AS LISTING AGENTS. In
short, they resent AFSBO's willingness to place
properties in the much-coveted MLS at bargain-basement pricing.
In essence, they view AFSBOs as selling the "800-pound gorilla" service
the MLS offers for a
song. They also resent the fact that AFSBOs openly encourage
clients to utilize the savings toward enhancing buyer's agents'
incentives (see # 2 above). This resentment is present because, under the "fraternity of
realtors" system, maximum success for an individual agent is
attained
by obtaining as many listings as possible rather than by bringing buyers to the
table. The name of the game is # 1) get the listing, then # 2)
obtain half the commission when some buying agent brings a buyer,
and # 3) advertise how many listings the agent has in order to
procure even more listings.
Serving as
a buying agent is HARD work, especially if done properly with the
goal of getting the best value possible for the buying client.
Traditional listing agents much prefer to allow OTHER agents to do
that sort of grunt work while they procure even more listings.
Obviously, AFSBOs, with their cut-throat pricing in terms of the
LISTING AGENT side of the equation, pose a significant threat to
that model, hence the resentment toward them.
To analyze
the various FSBO options (both Assisted and Unassisted) available,
feel
free to visit our FSBO page.
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